White summer dresses for hot days! As it says - nothing looks as great against tanned skin, and nothing keeps you as cool.
Summer things for the kids too...
And some things you can knit for them too...
Make it yourself
A travel case for your undies! Made of cardboard covered with fabric and with some pockets and elastic bands to keep everything in place.
Time again to introduce a movie: "Lost Angel", which according ot IMDb is already from 1943: http://www.imdb.com/title/tt0036120/?ref_=nm_flmg_act_54
Laufen an der Birs - a pretty, almost medieval-looking town.
Revolutionary - a shop giving it's employees the Wednesday afternoon off (traditionally this is the one week day here when nobody has school in the afternoon). Oh I wish...
An age-old discussion that has been going on over the last few issues - should the guy pay for everything when he takes a girl out - or should she be modern and pay for herself? There are all sorts of opinions coming up. Interesting to see how seemingly hotly this was discussed then. But in contrast to maybe today, there's another thing that crops up - not everybody might have been earning that much, and for some young men, their purse might have been stretched to the limit when they took a girl out and paid for everything. Some of these responses also deal with that - and how to then do it the right way and pay without making your guy feel bad.
The mixed news page - the British aircraft carrier "Indefatigable" returning home to Portsmouth, the Dutch crown princess Juliana on holiday in Switzerland, a German opera singer who had worked in Switzerland in the 30s and then moved on to the US, and Italian actress visiting Geneva, a women's ski race - and other interesting people.
For the housewife
Serve your hard-working husband his breakfast in bed on a Sunday... but don't fear, the article also suggest that those men who are always home to eat on weekdays too, do this for their wives! And what if you're a single guy? Well, treat yourself with some of those recipes! Now, these are suggestions I like - I doubt this is a mag a (single) man would read, but it's nice seeing that they suggest these things too.
This issue has all sorts of fantastic ads! Toothbrush and toothpaste ads with a scientific touch are nothing new, as this ad shows:
The toothbrush that is shaped after the newest scientific research!
Orbal - of course, what else, and always the same...
Yes, you guessed it, Rondoform for the n-th time! This time, their plug was that nature itself was the best proof how it works. Duh.